Cluetrain
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Cluetrain Rides Again
New Clues is up. Go there and read it. You can respond to it in a number of ways. One is talk about it. You can do that here, on a Facebook page we set up for it, on Twitter (@Cluetrain is there), on your own blog, or wherever you please. Another is to raid it for building… Continue reading
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Thinking outside the pipes
For several years now I’ve been participating with Pew Internet in research on the Internet and its future — mostly by providing my thinking on various matters. The latest round is the Future of the Internet Survey VI, for which I answered many questions. The latest of those to make print is in The Gurus… Continue reading
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Why to avoid advertising as a business model
I just ran across this item below, which ran almost fourteen years ago in my original blog, and think it’s worth re-running today. The characters have all changed, but the issues have not. In fact they are more present and worth debating than ever. — Doc An Open Letter to Meg Whitman Meg Whitman President… Continue reading
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It’s Indie Time
Aral Balkan is doing a bang-up job getting Indie rolling as an adjectival meme. He’s doing it with his Indie Phone, Indie Tech Manifesto and a talk titled Free is a Lie. To put the Indie movement in context, it helps to realize that it’s been on the tech road at least since 1964, when Paul Baran, one of the Internet’s… Continue reading
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Fred Wilson’s talk at LeWeb
I’m bummed that I missed LeWeb, but I’m glad I got to see and hear Fred Wilson’s talk there, given on Tuesday. I can’t recommend it more highly. Go listen. It might be the most leveraged prophesy you’re ever going to hear. I’m biased in that judgement, because the trends Fred visits are ones I’ve devoted my… Continue reading
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Wheat vs. Chaff
John Havens has an excellent piece in Mashable titled “It’s Your Data — But Others Are Making Billions Off It.” In a Web overflowing with chaff, it’s a fine grain of wheat. But it’s also camouflaged by chaff posing as wheat. I can tell, because I was interviewed for the piece, which links back to… Continue reading
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The only way publishing can escape the forest of silos
The Forrest of Silos problem I describe in the last post is exactly what Josh Marshall of TPM is dealing with when he says (correctly) “there’s no single digital news publishing model” — and what Dave Winer also correctly talks about here.) Every publisher requiring a login/password, or using ‘social logins’ such as those provided by Facebook and Twitter, is living in an administrative… Continue reading
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Thoughts on privacy
In Here Is New York, E.B. White opens with this sentence: “On any person who desires such queer prizes, New York will bestow the gift of loneliness and the gift of privacy.” Sixty-four years have passed since White wrote that, and it still makes perfect sense to me, hunched behind a desk in a back room… Continue reading
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An open letter on patents, 12 years later
I’m on a list where the subject of patents is being discussed. While thinking about how I might contribute to the conversation, I remembered that I once cared a lot about the subject and wrote some stuff about it. So I did some spelunking through the archives and found the following, now more than twelve… Continue reading
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Missing Michael
Uninstalled is Michael O’Connor Clarke’s blog — a title that always creeped me out a bit, kind of the way Warren Zevon‘s My Ride’s Here did, carrying more than a hint of prophesy. Though I think Michael meant something else with it. I forget, and now it doesn’t matter because he’s gone: uninstalled yesterday. Esophogeal… Continue reading
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Writing with Bitly
Markets are conversations, they say. So yesterday I had one with MRoth, head of product for Bitly, the company whose service changes the other day caused a roar of negative buzz, including some from me, here. Users were baffled by complexities where simplicities used to be. Roger Ebert lamented an “incomprehensible and catastrophic redesign” and explained in… Continue reading
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After Facebook fails
Making the rounds is The Facebook Fallacy, a killer essay by Michael Wolff in MIT Technology Review. The gist: At the heart of the Internet business is one of the great business fallacies of our time: that the Web, with all its targeting abilities, can be a more efficient, and hence more profitable, advertising medium… Continue reading
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At last
Amazon is now shipping my new book, The Intention Economy. Yes, the Kindle version too. They even have the first chapter available for free. You can “look inside” as well. Thanks to Amazon’s search, you can even find stuff that’s not in the index, such as the acknowledgements. Those include a lot of people, including… Continue reading
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Ancient present
Reality 2.0 was my original blog: a pile of stuff I wrote before there were blogs. All of it is old now, but some of it still rings new. Since Reality 2.0 is deep in the Searls.com basement, I’ve decided to surface some old pieces that might be interesting, for whatever reason. The one below… Continue reading
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Remembering Judith
I got to know Judith Burton when she was still Judith Clarke and Senior VP Corporate Marketing for Novell, in 1987. Novell had just bought a company called CXI, which had been a client of Hodskins Simone & Searls, the Palo Alto advertising agency in which I was a partner. By that time HS&S had… Continue reading
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Train tracking
I just ran across some research I did in December 2008, while working on the 10th Anniversary edition of The Cluetrain Manifesto: Google Book Search results for cluetrain — 666[1] Google Book Search results for markets are conversations — 2610 Google Web Search results for cluetrain — 394,000 Results for Web searches for markets are conversations… Continue reading
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Bookmarking the past
I’ve been digging around for stuff I blogged (or wrote somewhere on the Web) way back when. After finding two items I thought might be lost, I decided to point to them here, which (if search engines still work the Old Way) might make them somewhat easier to find again later. One is Rebuilding the software… Continue reading
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Bring on The Live Web
I first heard about the “World Live Web” when my son Allen dropped the phrase casually in conversation, back in 2003. His case was simple: the Web we had then was underdeveloped and inadequate. Specifically, it was static. Yes, it changed over time, but not in a real-time way. For example, we could search in… Continue reading
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The Data Bubble II
In The Data Bubble, I told readers to mark the day: 31 July 2010. That’s when The Wall Street Journal published The Web’s Gold Mine: Your Secrets, subtitled A Journal investigation finds that one of the fastest-growing businesses on the Internet is the business of spying on consumers. First in a series. That same series is now nine stories… Continue reading