Category Archives: publishing

Toward customer boats fishing on a sea of goods and services

I’ll be talking shortly to some readers of The Intention Economy who are looking for ways to connect that economy with advertising. (Or so I gather. I’ll know more soon.) What follows is the gist of what I wrote to … Continue reading

Posted in adtech, advertising, AI, publishing, VRM | Leave a comment

Building a Relationship Economy

In faith that nothing lasts forever, and that an institution that’s been around since 1636 is more likely to keep something published online for longer than one that was born in 1994 and isn’t quite dead yet (and with full … Continue reading

Posted in intention economy, publishing, radio, tv, VRM | 3 Comments

Beyond the Web

The Web is a haystack. This isn’t what Tim Berners-Lee had in mind when he invented the Web. Nor is it what Jerry Yang and David Filo had in mind when they invented Jerry and David’s Guide to the World Wide … Continue reading

Posted in Architecture, history, Ideas, Internet, publishing, Technology | 5 Comments

Just in case you feel safe with Twitter

Just got a press release by email from David Rosen (@firstpersonpol) of the Public Citizen press office. The headline says “Historic Grindr Fine Shows Need for FTC Enforcement Action.” The same release is also a post in the news section of the Public Citizen website. … Continue reading

Posted in adtech, advertising, Business, data, marketing, personal data, privacy, problems, publishing, Technology | Leave a comment

One example of how subscriptions suck

My goal here is to make e this brilliant poster by obsolete: Starting with just one magazine: The New Yorker. I’ve subscribed to The New Yorker for most of my life. As an adjective, loyal doesn’t cover what that magazine … Continue reading

Posted in Business, problems, publishing, Subscriptions, VRM | Leave a comment

Time for advertising to call off the dogs

Digital advertising needs to sniff its own stench, instead of everybody’s digital butts. A sample of that stench is wafting through the interwebs from  the Partnership for Responsible Addressable Media, an ad industry bullphemism for yet another way to excuse the … Continue reading

Posted in adtech, advertising, Journalism, marketing, publishing | 3 Comments

So far, privacy isn’t a debate

Remember the dot com boom? Doesn’t matter if you don’t. What does matter is that it ended. All business manias do. That’s why we can expect the “platform economy” and “surveillance capitalism” to end. Sure, it’s hard to imagine that … Continue reading

Posted in adtech, advertising, Journalism, Law, marketing, personal data, problems, publishing, Technology, VRM | Leave a comment

Do you really need all this personal information, @RollingStone?

Here’s the popover that greets visitors on arrival at Rolling Stone‘s website: Our Privacy Policy has been revised as of January 1, 2020. This policy outlines how we use your information. By using our site and products, you are agreeing to the … Continue reading

Posted in adtech, advertising, Business, history, Internet, Journalism, Law, marketing, Personal, personal data, publishing, Technology, VRM | Leave a comment

On Linux Journal

[16 August 2019…] Had a reassuring call yesterday with Ted Kim, CEO of London Trust Media. He told me the company plans to keep the site up as an archive at the domain, and that if any problems develop … Continue reading

Posted in advertising, Business, privacy, problems, publishing | Leave a comment

Here’s a cool project: completely revolutionize shopping online

In 1995, shortly after she first encountered e-commerce, my wife assigned a cool project to the world by asking a simple question: Why can’t I take my shopping cart from site to site? The operative word in that question is … Continue reading

Posted in Business, Customertech, Internet, publishing, Technology, VRM | Leave a comment