Monthly Archives: May 2018

Wanted: Online Pubs Doing Real (and therefore GDPR-compliant) Advertising

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Posted in adtech, advertising, VRM | Tagged , , , | 18 Comments

GDPR will pop the adtech bubble

In The Big Short, investor Michael Burry says “One hallmark of mania is the rapid rise in the incidence and complexity of fraud.” (Burry shorted the mania- and fraud-filled subprime mortgage market and made a mint in the process.) One … Continue reading

Posted in adtech, advertising, Business, Cluetrain, Customertech, Journalism, personal data, problems, publishing, Research, Technology, VRM | 74 Comments