Tag Archives: programmatic

On taking personalized ads personally

In the pile of comments under the post on Facebook I wrote about here yesterday, Christopher Brock writes a long and thoughtful response that pretty much represents the thinking of the adtech business today. Since it’s hard to respond point-by-point in Facebook’s … Continue reading

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Thoughts on tracking-based advertising

Yesterday @davidweinberger and I were guests on screen at a @commongroundmcr session in Manchester, hosted by Julian Tait (@Julianlstar) and Ian Forrester (@cubicgarden). We talked for a long time about a lot of stuff (here’s a #cmngrnd search featuring some of it); but what … Continue reading

Posted in Business, Internet, Technology | Tagged , , , , , , , | 9 Comments