What’s wrong with this picture?

Nice, huh? It’s now minutes away from Dec 24.

So it almost certainly won’t get there by Christmas. And I bought it early morning Dec 18, and paid extra for Second Day Air, to get it there by then. The site even encouraged buying because there was still plenty of time.

But no email came. No call from a robot. Nothing. Just “Not yet shipped”. Damn. This really sucks.

[Later…] Turns out Apple sent an email to my never-used address at mac.com. Or says they did. I can’t find it there. Seems they stopped the order so I could authorize my credit card compnay to do something it’s always been authorized to do: send something to an address other than my biling one. I’ve used this credit card many times to send stuff to addresses other than mine, so I don’t know what the deal is.

Actually, it’s no deal. I’m cancelling the order.

And I’m giving props to the manager of the Apple store in Durham, North Carolina. He came up with a clever alternate solution, which we’re carrying out now. Much appreciated.

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2 Responses to What’s wrong with this picture?

  1. Carter Smith says:

    You obviously need to read the Fortune “25 most powerful people in business” article – http://money.cnn.com/galleries/2007/fortune/0711/gallery.power_25.fortune/index.html

    “With his hugely successful Apple Stores, he gave the big-box boys a lesson in high-margin, high-touch retailing.”

    You got the high-touch part, right? 🙂

    Merry Christmas!

  2. Doc Searls says:

    Right, Carter. Very much a high-touch move on the manager’s part.

    Unfortunately, Apple is such a mutant company that it’s not a good idea to use it as an example of anything.

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